Tag Archives: yoga

Yoga has more and more followers


Yoga, an ancient technique from India, has experienced a rapid breakthrough in the West since the 1960s, to such an extent that an estimated 10% of Americans (source: Gralon) and 3 million French people (source: Esprit Yoga) practise it at least occasionally, and amongst them a large majority are women…

The main advantage of yoga is that appeals to all profiles: it requires no particular muscular ability to get started, and it can be practised by children as well as elderly people. While women aged 25 to 55 make up the majority of participants in yoga classes in France, the number of lessons aimed at specific groups is rocketing: classes for pregnant women, yoga seminars for businesspeople, training for primary school teachers who want to initiate their pupils…

Urban Zen by Donna Karan: more than a brand, a lifestyle


Fashion icon Donna Karan is delving into the nonprofit world with her new brand, Urban Zen; 10% of all profits are donated to her charity, the Urban Zen Foundation which funds research against cancer.

Her own friends’ battles with cancer pushed Karan to create a high-impact line and foundation in order to give back to the community that helped her.

To tie the clothes with the spirit of the charity, Karan organizes the Urban Zen fashion shows in the foundation’s offices, with a whole event planned around yoga, health food, meditation, and the sale of artisanal objects.

Karan says it best herself: “I’ve spent my whole life dressing people, now I want to talk to them.”